Wednesday, April 15, 2015

CRM for small business

Relationship management is not something that only large companies can afford to do. No matter how many workers they employ, leveraging data to ensure that your customers are happy - and that their workers are productive - is essential. We have compiled a list of CRM systems for small and medium enterprises in order to help you become more informed during the implementation process.



BatchBook
Price: starts at $ 20 per month for unlimited users. A free 30-day trial is available.
As a social platform cloud-based CRM, BatchBook track of important customers and offers. BatchBook Social CRM management has contact details, social integration, to do list, advanced search, list building and reporting tools.
CRM systems for small and medium businesses
BatchBook provides users with multiple ways to learn about customers, how they relate to each other and what additional measures must be completed in order to close the deal. Batchbooks task system assigns tasks to team members, identify contacts that have not reciprocated in a while and notifies the team about who is coming to your contacts to avoid redundant communication.
Perhaps the most useful feature of BatchBook is its easy access to the history of communication with customers. Users can automatically record e-mail messages, attach notes of a conversation and chat with colleagues on contacts.

Capsule CRM
CRM systems for small and medium businesses
Price: most basic plan is free. Professional Plan is $ 12 per user per month.
Simple, clean and easy to use interface Capsule CRM is a great choice for the new CRM client. With only five icons, users can view upcoming tasks, new contacts, sales pipeline, open cases and calendars.
Capsule CRM Integration with Google Apps is impeccable. When a user adds a contact to Capsule CRM, your data will automatically be added to the Google address book. Furthermore, Capsule CRM keeps a record of communications between the user and a lead or existing customer. With Google Apps, users can use the Gmail gadget provided by capsule to save communications, or send email within the capsule.

ContactME
CRM systems for small and medium businesses
Price: BizPro for small business starts at $ 7.42 per month. A free 14-day trial is available.
ContactMe based on Web is an intuitive and easy to use CRM solution. It offers a variety of useful features, including notes and email forwarding, calendars, reminders and reporting tools such as graphs and data tables.
With many small business owners juggling emails, spreadsheets and other documents to manage contacts, ContactMe allows users to easily build and manage contacts. Users can update their contact lists from one place and organize contacts into categories such as lead, prospect and existing.

Infusionsoft
CRM systems for small and medium businesses
Price: Starts at $ 199 per month for up to three users.
Infusionsoft provides a long list of benefits for small businesses. Infusionsoft combines management, CRM, marketing automation and e-commerce in one online system, so it is an easy way to increase sales.
Need to organize? Infusionsoft allows users to keep track of contacts, appointments and tasks in one place. Users can also access Infusionsoft from any computer with Internet access and work from anywhere.
Infusionsoft also optimizes processes by automating lead capture and follow-up email, helping users attract more leads and convert them into customers. Ecommerce tools also manage online stores, inventory, fulfillment and billing from a single system, which ensures customers are satisfied with their transactions.

Insightly
CRM systems for small and medium businesses
Price: most basic plan is free. Standard Plan is $ 7 per user per month. A 14-day trial is available.
Insightly is a powerful tool that helps users manage contacts, organizations, partners, vendors and suppliers. Users have access to the background, the history of email contacts and calendar events. Insightly integration with social media also allows users to identify all social media profiles related to the email address of a contact.
Insightly Mobile Applications allow users to add tasks, view contact, call log, or check the status of the proposed project. Android and iOS apps are available, in addition to native mobile applications that do not require a download.

Customer service software

In CRM (Customer Relationship Management), CRM software is a phrase used to describe a category of enterprise software that covers a wide range of applications and software to help companies manage customer data and customer interaction, information access for businesses, automating sales, marketing and customer support and manage relationships with employees, suppliers and partners.



CRM Software Today
CRM software is designed to help companies meet the overall objectives of customer relationship management (CRM See definition). Software CRM today is highly scalable and customizable, allowing companies to obtain information on the actionable customer with an engine-depth analysis, see business opportunities with predictive analytics, streamline operations and personalized customer service based on known history and previous customer interactions with your business.
CRM software is commonly used to control a business relationship of customers, however, CRM software systems are also used in the same way to manage business contacts, clients, win contracts and sales opportunities.

Five key factors for supplier selection Hosted Application Management Law

CRM software installations
Management software customer relationship offers a number of facilities included in the facilities (where the software resides within the corporate firewall and is managed by IT operations), or (applications "in the cloud") web-based software which is hosted by a provider of CRM and visited by business customers online through the secure service provider.
More information about CRM in this definition Webopedia.
5 questions CRM Related Software
1. What is CRM - Manage customer relationships?
2. What is CRM small business?
3. What is CRM dashboard?
4. What is the enterprise application?
5. What is Social CRM?

CRM Software

For two decades, has-been the dominant QuickBooks accounting software for small and medium businesses. Since it requires a non-formal accounting training to use, and offers many industry specific versions, ITSA popularity is no surprise. In accounting for the small business market, QuickBooks captures almost ninety percent.



Many who are the same business enterprises are adopting CRM. Smart business owners, seeking to leverage the utility of both systems, CRM and QuickBooks wonder how they can work together. Dream of having their combined accounting and CRM data into an easy to use platform synchronized.

Then we will see some popular CRM providers and see how close you sleep is performing. Whether the native integration of the box, or DIY With API, we'll let you know CRM systems that provide QuickBooks integration.

CRM systems with full integration QuickBooks
Note: We are using the term to mean full integration That a direct link can be created between CRM and QuickBooks software, which allows a two-way - also known as "bidirectional" - data synchronization.

Sales Force
As we found in our Share Market Survey, lots of people are using Salesforce. It has been one of the most popular systems available CRM long. Given the combined Popularity Salesforce and QuickBooks, it is not surprising that the two teamed up to develop an application for a tight integration.

The integration of Salesforce for QuickBooks application is provided by Intuit, makers of QuickBooks. The application provides "out of the box" integration and synchronization between the two systems. Bidirectional data synchronization That means either entered into QuickBooks automatically fills in Salesforce or other system-related fields, no need to enter data twice.

With the integration of Salesforce for QuickBooks application, you can easily:

See open balances created in QuickBooks from Salesforce
Use data from Salesforce to create estimates, orders and invoices in QuickBooks
Track sales histories and points of customer contact
Dynamics CRM
Microsoft Dynamics CRM is one of the most popular CRM products on the market. Many companies opt for ITS Business Dynamics native integration with other Microsoft products. For users who want to expand their capabilities, there are a lot of third-party options available. If you are looking to add to your QuickBooks Integration Dynamics CRM, there's an app for that too.

Live online business provides dashboards + Sync for QuickBooks and Microsoft CRM through the Intuit App Center. This software allows you to view customer data from QuickBooks into the dynamic and vice versa. The information entered in the O system automatically synchronizes both systems, saving time and reducing the possibility of errors.

Dashboard + Sync for QuickBooks and Microsoft CRM allows you to:

See QuickBooks orders and invoices from within Dynamics
Use workflows to automate processes QuickBooks Dynamics
View summary QuickBooks charge dynamics in a dashboard
SugarCRM
The third of the "Big Three" providers CRM, SugarCRM has quickly grown from a small project, open one of the leading providers of CRM market code. With its open source origins, it is no surprise that several contributors have attempted to develop QuickBooks integration for SugarCRM. These solutions have methamphetamine with varying degrees of success.

A solution for the Integration of SugarCRM and QuickBooks QuickBooks Integration of SugarCRM is, Epicom. Available in the Intuit App Center, was built esta integration with Intuit service anywhere, so it works with all versions of QuickBooks and SugarCRM. With two-way synchronization, all data on one platform automatically entered synchronized with the other.

Using QuickBooks integration for SugarCRM, you are reliable to:

View Reports SugarCRM, based on the outstanding balances of accounts with QuickBooks
Auto generate invoices in QuickBooks based on contributions made in sugar
View invoices and receipts in QuickBooks account related sugar
Zoho
Zoho is an open source, SaaS vendor that provides a complete set of business applications, including CRM goodies. Zoho is highly customizable and offers a wide range of options for automating workflow. They also offer native integration with numerous versions of QuickBooks.

Zoho offers you the option to export, import data, or manual or automatic synchronization. Its two-way synchronization ensures that your data is consistent across systems, and reduce the chance of transcription errors.

With Zoho CRM for QuickBooks, you can:

Synchronization between standard or custom fields Zoho and QuickBooks
View the status of billing invoices and customer payments
Synchronize data between both systems inventory
CRM systems with partial integration QuickBooks
Note: We are using the term partial integration general terms to cover any type of integration CRM and QuickBooks is not the full two-way synchronization.

Agile
One of our 7 Solutions CRM may have never heard of, agile seeks to unify the contacts from multiple sources and allows you to interact with them from a single interface. This unification includes information from social networks, email, digital address books, and more. In short, they want you to have all available customer data in one place, regardless of its source is required.

With this business model Agile May eating as a surprise that no offers and no plans to offer a QuickBooks integration into the local. Instead, they have released their API and is relying on third party vendors to create integration. Zapier is one such third-party provider that offers some options for QuickBooks integration and agile.

Zapier is a webapp based trigger connector and as such, it only works with QuickBooks Online. If you have QuickBooks Online, you can use Zapier to:

Automatic creation of a new customer based on new Nimble contacts
Create a new contact from an agile estimation QuickBooks
Create a new invoice, receipt or check in QuickBooks based on agile information contact
Insightly
Insightly is the number one web based CRM system for small business firms. Insightly integrates with many popular applications natively, goodies like Google Apps, MailChimp, and Outlook. Integrate with QuickBooks, you have to find a third party service provider.

As Agile, Insightly not really offer true integration, direct with QuickBooks. Instead, a third party service like Zapier or CloudWork, watches and Insightly Changes in QuickBooks. When change occurs, the triggers associated with that service any rules change. For example: creating a new contact in Insightly would be seen as a change. That change could trigger a rule Create a new account in QuickBooks, using the same information.

Using Zapier or CloudWork, you can set-up rules:

Create a new contact Insightly When a new customer is added to QuickBooks
Create a new invoice QuickBooks When a new contact is added to Insightly
Create a new task in Insightly email when a bill is introduced in QuickBooks
Workbooks
Workbooks is a provider of SaaS-based CRM in the UK. They offer a variety of solutions specific CRM industry. Have any high customer satisfaction rating available, and are growing rapidly. That said, it remains one of the smaller suppliers and do not offer much in the way of native integrations.

Integrate workbooks and QuickBooks (no relation), have a third party service. Intuit recommends OneSaas. As Zapier and CloudWork, OneSaas is a monitoring service conditional shot true integration. Create rules, then a OneSaas monitors the status of the workbooks and QuickBooks to see if any of these rules are triggered.

While it may not be a true integration OneSaas allows you to:

Synchronize data between books and Quickbooks daily or hourly
Update QuickBooks invoices based on information contact job notebooks
Monitor invoice and payment histories QuickBooks workbooks
CRM Base
Auto Described as the "Post-PC CRM," Base focuses on providing a robust CRM system for the growing number of mobile phone users. Base CRM offers fully native applications on Android, Windows, iOS and phone. They also offer integration with Google Apps, Outlook, Facebook and more.

CRM Base is another vendor that requires a third party service that integrate with QuickBooks. Zapier and CloudWork Both offer synchronization and automation options for CRM Base.

With these third party services, you can:

Automatic creation of a new agreement based on creating a new estimate in QuickBooks
Enter a new customer in QuickBooks when a new contact is inserted into the Base
You generate an invoice in QuickBooks When a "new deal won" is entered in the Database
Chasing the Dream
Integrating CRM and QuickBooks is the dream of administrators and users of productivity- and ease of mind. Having all the information synchronized and available from a single interface reduce errors, increase productivity and deliver better results for commercial enterprises and customers.

Most CRM vendors at least have taken some steps towards integration. As expected, the larger vendors have made the most progress. However, even the smaller suppliers are not ignoring dream this. While fully native integration for all sellers can never be, there are still viable to integrate their CRM system with QuickBooks options.

Requeriments of CRM

Over the years, we have heard a variety of terms that characterize a set of requirements CRM documented. The conditions include: RFP, high-level requirements, design, functional specification, plan specifications, requirements and more agile.



Labels aside, there are several levels deep CRM requirements. As we held in previous posts, more profound is his team enters the definition of requirements before selecting a CRM system, the more successful your CRM implementation will be.

1. Feature Requirements

A list of system features required is similar to the following, a format that can often be found in requests for proposal (RFP) format. Feature Requirements do not describe any specific behaviors.

Simply indicate if the CRM system has some yet-to-be-specified level functionality in an area. Here's an example of feature requirements.


The CRM system must be compatible with the following:

• Managing contacts
• Integrating Outlook
• The integration of Google Apps
• Account management
• Opportunity Management
• Reports
• Dashboards • Case Management
• Knowledge Base
• Chat
• Field Service
• Workflow
• Escalations
• Email marketing integration

By creating a list of required features is a good starting point, does not give enough information CRM providers to adapt a demonstration to the business needs of your company. Furthermore, no service providers are given sufficient information to provide meaningful estimates.

2. Business Requirements

A business requirements document is a high-level analysis of current weaknesses and possible solutions business. No cover features CRM product itself. This document is usually derived from stakeholders and end-user interviews. The document may include problems / solutions and future pairings current state / desired state pairings.

The document business requirements, ideally have an associated set of slides that can be used in a workshop to present and validate the results.

While business requirements are usually documented by someone who is a business analyst, a little experience of CRM can be useful for the process of the interview and for mounting interview information.

A general knowledge of what other companies have done to solve business problems and what is realistic to expect a CRM solution can help with the translation of business requirements.



3. Non-Functional Requirements

I have to admit that this requirement label is new to us. I discovered this tag to read the definition of "functional requirements" of Wikipedia. According to the Wikipedia, "a nonfunctional requirement is a requirement that specifies the criteria that can be used to judge the performance of a system, rather than specific behaviors."

If we apply this label and definition of CRM, non-functional requirements may include criteria / pairings requirements such as:

• Availability: 99.9%
• Scalability: Easily scalable to more than 5,000 users and more than 1,000,000 records
• Backups: We should be able to download backups complete databases on a daily basis
• Disaster Recovery: data centers with redundant failover time of less than an hour
• Cost: The system should cost more than $ X per month

There is value in the separation of non-functional requirements such as these functional requirements.

4. Functional Requirements

The functional requirements the amount of detail is carried to the next level.

In general, functional requirements are expressed in the form "system should allow for this specific thing."

• Why does the requirement is necessary (what the current problem is)
• A description of the behavior required
• The details of a use case
• The results of the business of dealing with the requirement

We have developed a document functional requirements such as CRM to make you jump start.

5. System Design

Again, citing an article in Wikipedia, "the implementation plan of functional requirements detailed in the system design."

Therefore, the system design is the process of defining and developing systems to meet the specific requirements of stakeholders and users of the system.

Also known as a model or specification, system design gets down to the real conception of how the system should work. In the world of CRM, including details such as custom field names, data types and select values ​​from the list. Includes rules workflow and data migration maps. The worksheets and flowcharting tools become part of the document set.

You can combine several of the previous levels. For smaller organizations, functional design and system requirements can be part of the same document.

History of Customer Relationship Management

CRM has not always been independent and robust software that many companies rely on today. Over the past four decades, it has developed from a variety of other business programs. During that time, CRM industry has undergone sea changes-and shakeups that could have derailed the whole concept.



The 1980s: Digital rolodexes and database marketing
Pioneered by Robert and Kate Kestnbaum, marketing database compiled and analyzed customer information. Using statistical models, the data was used to help personalize communications with other potential clients.

In 1986, ACT! introduced the world of business contact management software. Essentially a digital card holder, ACT! allowed for the efficient storage and organization of customer contact information. Goldmine and other manufacturers also launched CMS programs throughout the 80s.

Near the end of the decade, the proliferation of personal computers and the advent of client / server architecture paved the way for explosive growth in software development.

The 1990s: Birth of an acronym and growth of an industry
The beginning of the 90s brought the first major step towards true CRM software. Innovative early as Brock Control Systems helped drive the evolution of contact management software to the sales force automation (SFA). SFA took many of the characteristics of marketing databases, including automated and combined with contact management. This provides companies with more useful information customers. It also automates business tasks such as inventory control and sales tasks such as tracking customer interaction.

In 1993, Tom Siebel left Oracle to create Siebel Systems. While at Oracle, Siebel tried unsuccessfully to convince Larry Ellison, CEO of package and sell their implementation of internal sales as a standalone product. Siebel Systems quickly became the leading provider of OSS in the market.

By 1995, SFA and contact management had evolved to look a lot like a modern CRM software. However, this emerging product had not yet a proper name. A number of terms such as managing enterprise customers (ECM) and customer information system (CIS) were in use. In late 1995, CRM won. Some attribute this to the technology research firm Gartner, while Tom Siebel is also named as a possible source. However, CRM industry finally had a name.

The last half of the decade brought great changes in the CRM industry. Enterprise resource management (ERP) and Oracle and Baan entered the CRM market, hoping to use his size and ERP on the roads to dominate the industry. Unlike other software companies were the transition to CRM, SAP entered the market with the sole purpose of the capitalization of emerging applications. All this competition pushed CRM vendors to provide a broader set of services. More marketing, sales and service applications were added to CRM almost constantly.

1999 was a busy year for the CRM industry. A number of notable, high-value acquisitions strengthened the overall market, while emerging e-CRM vendors provide fierce competition. The use of intranet, extranet and Internet, e-CRM providers offer a level of collaboration within the organization that had not been available earlier in the CRM industry. CRM also made its first foray into the mobile market with the introduction of Siebel Handheld.

The 90 came to an end with the debut of the first major as a service (SaaS) vendor Software. Aimed at smaller companies, Salesforce was initially ignored by the larger vendors. Under the direction of Mark Benioff, Salesforce eventually grew to rival industry giants such as Siebel CRM Systems.

The 2000s: From Near Death to floating on clouds
Like most industries software, CRM industry was greatly affected by the bubble burst of the dot-com. All retracted industry, with giants like Oracle license reporting losses of more than twenty five percent. Because of the reluctance to use technology "dot-com" e-CRM vendors were most affected.

In the early years of the decade of the 00 book "CRM at the Speed ​​of Light" by Paul Greenberg suggested a more complete CRM system that handles all business relationships. At the end of the decade, this became the common thought in the CRM industry.

Over half of the decade, interoperability with legacy software became more important. The software giant Microsoft entered the CRM market with Dynamics CRM and Oracle acquired Siebel and many other providers of enterprise applications.

In 2007, Salesforce created the next big change in the CRM industry. Introduced the world Force.com cloud-based CRM. Force.com addressed the criticism that cloud-based applications were not customizable.

Social CRM burst onto the market with the introduction of ComcastCares-an application that focused more on the interaction of transaction. Most large corporations quickly followed suit Comcast, consolidating the place of social CRM.

Until the end of the first decade, and even today, SaaS CRM solutions based on cloud and continue to integrate more functions such as customer service and social CRM. Based on the cloud and SaaS CRM solutions continue to gain popularity, largely because of lower initial cost and easy integration with mobile devices.

What Does CRM Cost?

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Differene between CRM and ERP

CRM and ERP are two terms for anyone they are not easy to grasp at first. It is for this reason that in the following article, you detailed information about the difference between what it means to CRM and ERP.



Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) are two sides of the same coin profitability. ERP and CRM are similar in many respects, since both are used to increase the overall profitability of a company.

These systems in some areas overlap and can be fully integrated into other. However, as its main functions are completely different, the best thing for a business is to first look at them as separate, independent systems. When viewed separately, it is easier to see how ERP and CRM each play a role in improving efficiency and increase sales.

What is CRM?
In short, the CRM is a system for recording and storing all information related to customer interactions. CRM systems like Salesforce and Microsoft Dynamics CRM provides a standardized method for collecting and sharing customer data and documentation of customer interaction method. Since all data is standardized, it is easily shared across the enterprise. CRM can be used by executives to create sales projections for sales representatives to maintain contact with customers, vendors Shipping to verify addresses, and the billing department to create invoices. The goal of CRM is to provide a complete store customer data that can be used to increase sales, improve customer retention, and make more efficient relations with customers.

What is ERP?
When CRM focuses on the client, ERP focuses on the business. ERP is a system to improve the efficiency of business processes. As CRM, ERP allows the rapid exchange of information consistent across all departments. Executives, managers and employees from all entering information into the ERP system, creating a real-time snapshot of the entire company. The problems in any area created automatically alerts in other affected areas. This allows departments to begin planning problems before they become a problem in that department. In short, by allowing the business to focus on data rather than operations, ERP provides a method for streamlining business processes across the board. Popular sellers as Epicor ERP, SAP and Microsoft, either also make CRM software, or ERP solutions integrate directly with other CRM vendors.

A distinction with a difference

Although similar in effect, ERP and CRM systems use different approaches to increase profits. ERP focuses on reducing overhead and cost reduction. By making more efficient business processes, ERP reduces the amount of equity invested in these processes. CRM works to increase profits by producing higher sales volume. With a standardized customer data repository, it is easier for everyone from executives to sales representatives to improve customer relations. In turn, these improved relations translate into greater brand loyalty and profits.

CRM or ERP or both?

If a company needs both systems depends largely on the size and complexity of the business. Even for a small business, a CRM system is better than a haphazard collection of customer data stored in handwritten notes in numerous emails, or worse, appearing only in the head of a sales representative. Customer relations are there lifeblood of any business-CRM to keep the blood pumping freely.
ERP is an invaluable tool for streamlining complex business processes tool. Many small businesses start in a single room or small office. All "departments" may be within earshot of each other. At that time, a software that can provide a real-time snapshot of each department may be excessive. As the business grows, the need for and benefits of ERP become clearer. If, at any time, a manager or executive does not know what is happening in departments that are responsible, ERP time has come for a long time.

Assigning importance

The decision on which system is more important is how to decide between having one engine or have a steering wheel in a car. CRM is the engine that drives a business. Improved sales and increase profits. ERP is the steering wheel-that allows a company to be guided accurately, and to steer around obstacles well in advance. ERP and CRM working together make it much easier for a company to increase profits and reduce costs.

What comes first?

A business must have processes before they need to worry about rationalizing them. And it has to make a profit before worrying about cost reduction. The more agile, efficient in the world is still in bankruptcy business without sales. That's why CRM is often the best choice for the first investment in a company. Build and maintain sales is usually what makes everything else possible. To help maximize sales figures, CRM can enable a company to grow to the point that the ERP becomes a necessity.

Maximize growth

The capital increase comes in two ways: more sales or minus expenses. The use of ERP and CRM systems allows a company to pursue these avenues. The CRM system provides more revenue through improved sales figures, while the ERP system reduces overall operating expenses. Together these systems can help a business pursued through growth efficiency and simultaneous expansion. Used separately, ERP and CRM can still be very useful, but could potentially limit business to a narrow avenue of growth.